How much lifting can the check mark do? Twitter has 450 million users that log in at least once a month. 450,000,000 MDAU * $8 * 12 months = 43.2 Billion/year

How much lifting can the check mark do? Twitter has 450 million users that log in at least once a month. 450,000,000 MDAU * $8 * 12 months = 43.2 Billion/year But they won't sell 450 M check marks. If we take that 100% down to 1% (4.5M), you're back down to $432 MM / year, which isn't enough to cover the interest payment. Are there even 4.5M who want a check mark? The current estimate is 420,000. That would be $40 MM / year. If you payed 10 people $200,000/year to support and develop features for the check mark, that would be $2 MM/year, and your profit would be down to $38 MM / year. Let's say that you had one low wage screener for every 10,000 check marks (to make sure they have a good time and don't see too much spam) That would be 42 employees, add another 3 for management (but they get paid more). The screeners cost $20,000 each because they're offshore, so that's $840,000. Add another $200,000 for their management and that's another million a year down the drain. If you want to run your own numbers, here's a sheet (make a copy): https://docs.google.com/spreadsheets/d/15WtfofzrEWE65nQH63_ZQAZB6p6oGpq19ufBlzYJ8bs/edit?usp=sharing https://docs.google.com/spreadsheets/d/15WtfofzrEWE65nQH63_Z...