> This is popular because it seems simple. Take one number and judge an entire organization by it. For NGOs receiving donations, it's an incredibly useful numb

> This is popular because it seems simple. Take one number and judge an entire organization by it. For NGOs receiving donations, it's an incredibly useful number because it shows how much of your donation actually ends up at the purpose you're donating for. Maybe it's less relevant for Mozilla because their income comes mostly from Google. > Don’t even look at growth or impact. Growth doesn't make Mozilla look very good either.