These people on YouTube are in the business of selling themselves. I don't mean selling themselves as one might in a job interview, I mean the end-product of wh

These people on YouTube are in the business of selling themselves. I don't mean selling themselves as one might in a job interview, I mean the end-product of what they're selling is a personality cult. Like with any other cult, I find these people to be useless, dishonest, and predatory. They're selling things people want to hear. Once you have your cult (or audience, to be politically correct), you could sell them anything from equity in your "business", a crappy HTML course, to your bathwater. It's like the Forbes 30 under 30. Most people on that list have tons of press, a company or project or two under their belt that they're ostensibly always working on, but they don't actually do anything useful; related further reading: https://news.ycombinator.com/item?id=21082523 https://news.ycombinator.com/item?id=21082523 - "Forbes 30 under 30 hustle". Top comment says it pretty well.