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Productised services: #1: Product companies
- j_baker 15y agoAm I the only one who finds the designation "product company" useless? To me, it's as meaningful as "wet water". Every company has a product. Now certainly some companies have more tangible products than others. And it's not always clear what a company's product is. But at the end of the day, a consultant's expertise and knowledge are just as much products as Apple's iPhone.
- mailarchis 15y agoI think if you look at it every company renders service. Now, when you talk about a product, maybe its safe to say that its a tool that a company sells to provide a set of services in an automated manner. Hence, increasing the number of customers the company can serve
- swombat 15y agoThe difference, as I discuss in this article (and the next), is that a "product company" sells something other than skilled time, whereas a "services company" sells skilled time. When you buy Windows, you're not buying someone's time. When you buy a consultant, you're buying someone's time. Clear?