4 ms·
I mean, sure, controlling the message is how you can call it, but that doesn’t mean the legal threats (or threats of any kind) are doing the actual controlling.
by arrrg 4y ago
I mean, sure, controlling the message is how you can call it, but that doesn’t mean the legal threats (or threats of any kind) are doing the actual controlling.
When I say “it‘s about making things as convenient as possible for journalists” what I mean by that (and what I thought I had made pretty clear) is not that convenience for the journalist is the ultimate goal.
The ultimate goal is to get the messages about your announcement you want to have published published. The convenience is a stepping stone towards that destination. That way you exert control without force or threats. It’s the carrot.
Which is not to say that threats are absent from corporate communication. Just not as part of press release writing and publishing.
- ChrisMarshallNY 4y agoBut I wonder if, let's say, a media organization were to publish a "hit piece," based on the text, if you could send a DMCA notice to their hosting provider.
- arrrg 4y agoIf you want a PR nightmare for yourself, then that’s how you create one. There is probably more than a century of tradition and expectations around how journalists can work with press releases. Whether companies could sue them for releasing press releases (it‘s in the name!) is in that light mostly theoretical. Because no one would sue.
- ChrisMarshallNY 4y agoAgreed. What was it that someone once said (not sure who)? ”Never pick a fight with someone that buys ink by the barrel.”