4 ms·
None of those are whale economics. Just premium offerings.
by oneoff786 4y ago
None of those are whale economics. Just premium offerings.
- MonkeyMalarky 4y agoIs the difference where whales make up the majority of revenue vs free or near free users?
- watwut 4y agoThe difference is that "whale economic" implies some users are paying huge huge amount of money. Like, over thousands of dollars in month in case of computer games. That sort of thing.
- carrotcarrot 4y agoAnd they're paying it through microtransactions. Most populations follow a power distribution like that, not just gaming. The most loyal customers spend way more than the tail. They don't spend it all at once usually, it's over many transactions. But they are still the group you target. This phenomenon is true in all lines of business not just gaming, and it's due to loyal customers who keep coming back (regardless whether it's a premium purchase or not), not single large ticket purchases... Sports have super fans that come to every game Airlines have business travelers Etc etc. https://www.liveabout.com/what-is-a-whale-2917364 https://www.liveabout.com/what-is-a-whale-2917364 ^ This term does not come from gaming.
- noizejoy 4y agoSuites in sports arenas (edit: also frequently used for large concerts) would seem to qualify as whale economics.