> It's not as if the business walks away because their AE isn't there anymore. They absolutely will. Media buyers for the gigantic companies expect to be wined

> It's not as if the business walks away because their AE isn't there anymore. They absolutely will. Media buyers for the gigantic companies expect to be wined and dined very aggressively. Early in my career I worked for an agency that had a couple truly massive EU companies as clients. You know these names. I saw first hand that the personal charisma and relationship of the agency owner was the only reason those execs kept coming back. And he went to very great lengths to stroke their egos. With buyers that big, there's always another agency. So as soon as the buyer doesn't like something, buh bye.