I wonder why Jack never grew Twitter, it makes me wonder if keeping all those politicians and celebrities happy is more than a full time job. I have to imagine

I wonder why Jack never grew Twitter, it makes me wonder if keeping all those politicians and celebrities happy is more than a full time job. I have to imagine the appeal of twitter is on some level how easily a journalist or politician or even celebrity can make it through the noise. 280 character tweets are easy to screenshot. If you change that UI to make it more multimedia ish, you may lose a lot of what is appealing about twitter.