The issue of how simple is too simple is thorny for activism. Nobody wants to have to start from zero and re-litigate all the details every time they want to ex

The issue of how simple is too simple is thorny for activism. Nobody wants to have to start from zero and re-litigate all the details every time they want to explain their cause to a random person off the street. And no random person off the street wants to hear an excruciatingly long lecture on the consumer electronics industry when they ask an activist about their cause. Slogans and acronyms are useful. But it's still getting people to understand what specific policies do and don't follow the spirit of the slogan.