A model where Ad agencies work with content creators seems like it would work better, like how podcast ads can target users by picking shows - no tracking requi

A model where Ad agencies work with content creators seems like it would work better, like how podcast ads can target users by picking shows - no tracking required. Side note, it blows my mind that Reddit shits the bed so hard at this. So many niche sub's would be the perfect venue for niche advertisers.