3 ms·

1. allow people to pay for a blue check to be verified > Nobody is going to pay for something that is no longer a status symbol because it can simply be bought

by sbarre 4y ago

1. allow people to pay for a blue check to be verified > Nobody is going to pay for something that is no longer a status symbol because it can simply be bought Tell that to all the luxury brands that make low-end products for everyone now. This is extremely naive. There is a price point where the blue checkmark will sell like wildfire, and then it's basically free money because there's no operational cost associated to it. Let's say 5$/year for some kind of BS "verification" process that gives you a blue checkmark? Free money! Want to spend 20$/year for "extra-secure verification" to get a gold checkmark? FREE MONEY...

simonswords82 4y ago
But what is the point of the blue checkmark? How does having it benefit a luxury brand? Am I missing something here?
- sbarre 4y ago
  I was arguing the point that "exclusivity that anyone can buy has less value" made by OP.. It most definitely does not, in the eyes of enough people to still be valuable. They will purchase the appearance of exclusivity, even if it's not actually that exclusive. Of course there will be a minority of people who understand (and deride) the fake-exclusivity, but not enough for the blue checkmark to lose enough value.
w0de0 4y ago
Luxury brands have always made low end products for the petite bourgeoisie. Their products offerings are deliberate pyramids of increasing artificial scarcity which many clever people have wasted lives designing. ‘Just charge for the check mark’ seems quite likely to fail in the ways your interlocutor alludes. Moreover, this particular status symbol is explicitly not a marker of wealth, but rather of a more nebulous type of status.
sbarre 4y ago
Looks like I was partially right (but wrong on the price!).. https://twitter.com/reckless/status/1586884530988027904 https://twitter.com/reckless/status/1586884530988027904

by sbarre 4y ago

simonswords82 4y ago

But what is the point of the blue checkmark? How does having it benefit a luxury brand? Am I missing something here?

sbarre 4y ago
I was arguing the point that "exclusivity that anyone can buy has less value" made by OP.. It most definitely does not, in the eyes of enough people to still be valuable. They will purchase the appearance of exclusivity, even if it's not actually that exclusive. Of course there will be a minority of people who understand (and deride) the fake-exclusivity, but not enough for the blue checkmark to lose enough value.

w0de0 4y ago

Luxury brands have always made low end products for the petite bourgeoisie. Their products offerings are deliberate pyramids of increasing artificial scarcity which many clever people have wasted lives designing. ‘Just charge for the check mark’ seems quite likely to fail in the ways your interlocutor alludes. Moreover, this particular status symbol is explicitly not a marker of wealth, but rather of a more nebulous type of status.

sbarre 4y ago

Looks like I was partially right (but wrong on the price!).. https://twitter.com/reckless/status/1586884530988027904 https://twitter.com/reckless/status/1586884530988027904