4 ms·

Advertising is not meant to be educational, it's meant to make you aware the product exists. Of course you're don't have to trust what the company is saying, bu

by ptato 4y ago

Advertising is not meant to be educational, it's meant to make you aware the product exists. Of course you're don't have to trust what the company is saying, but now you know their product exists and what it does. If it was something you were looking for, you can now research it and ask for opinion.

orangecat 4y ago
Advertising is not meant to be educational, it's meant to make you aware the product exists. That's maybe 10% of what advertising does. Everyone on the planet is well aware that Coke is a carbonated beverage.
BLKNSLVR 4y ago
Advertising is manipulative by it's very nature. Being made aware that it exists is manipulative in a somewhat forgivable way, but often the words and message are intended to motivate people with various forms of emotional manipulation. Advertising is pretty gross. And maybe that wasn't always the case, and maybe it's also using advertising in place of another word, but that's where it's ended up in my understanding of the world.
- ericlnu 4y ago
  To add, It's become lifestyle sales, of you buy this, you'll be this. They use that technique just about everywhere now. Used to be just cars and fashion. Like someone else said, emotional manipulation, narcissistic [my add]. Most people don't think with logic, but with emotions, so they're easy targets. Which makes me sad, because frankly no one deserves to get scammed and lied to. I'm the type of person to appreciate direct and frank discussion. Many don't like this, especially people having power ambitions.
mxkopy 4y ago
In a post-Google world the purpose of advertising is to influence the internal associations someone has with a product or brand
matheusmoreira 4y ago
> Advertising is not meant to be educational And yet it tries do "educate" the public about why they should buy whatever product or service they're offering. Lies and half-truths are common.

by ptato 4y ago

orangecat 4y ago

Advertising is not meant to be educational, it's meant to make you aware the product exists. That's maybe 10% of what advertising does. Everyone on the planet is well aware that Coke is a carbonated beverage.

BLKNSLVR 4y ago

Advertising is manipulative by it's very nature. Being made aware that it exists is manipulative in a somewhat forgivable way, but often the words and message are intended to motivate people with various forms of emotional manipulation. Advertising is pretty gross. And maybe that wasn't always the case, and maybe it's also using advertising in place of another word, but that's where it's ended up in my understanding of the world.

ericlnu 4y ago
To add, It's become lifestyle sales, of you buy this, you'll be this. They use that technique just about everywhere now. Used to be just cars and fashion. Like someone else said, emotional manipulation, narcissistic [my add]. Most people don't think with logic, but with emotions, so they're easy targets. Which makes me sad, because frankly no one deserves to get scammed and lied to. I'm the type of person to appreciate direct and frank discussion. Many don't like this, especially people having power ambitions.

mxkopy 4y ago

In a post-Google world the purpose of advertising is to influence the internal associations someone has with a product or brand

matheusmoreira 4y ago

> Advertising is not meant to be educational And yet it tries do "educate" the public about why they should buy whatever product or service they're offering. Lies and half-truths are common.