Target an opportunity that can grow to (many) billions in revenue. Zero billion dollar markets are the single most common issue for folks seeking VC funding for

Target an opportunity that can grow to (many) billions in revenue. Zero billion dollar markets are the single most common issue for folks seeking VC funding for the first time VCs are looking for 100x companies that can return their entire fund. Great funds will have a few such winners out of the tens on companies they fund, but all investments had this promise at the time thr investments were made