Sorry, I totally missed this thread. I'm speaking to the inside baseball around the App Store that was reported in The Information. Link here: (but it's behin

Sorry, I totally missed this thread. I'm speaking to the inside baseball around the App Store that was reported in The Information. Link here: (but it's behind a paywall) https://www.theinformation.com/articles/for-apples-app-boss-a-new-battle-nears?rc=hlc9be https://www.theinformation.com/articles/for-apples-app-boss-... I think that stepping down is probably a strong word, but Eddy's ownership of "services" and "services revenue" is twisting his arm in lots of ways towards how the App Store monetizes. I can't really imagine Phil's entire philosophy around the App Store doing a 180 so quickly if it wasn't for some pressure. Some quotes: Yet while it’s hard for Apple to deny how lucrative the App Store has become, people who have worked closely with Schiller say he has often left money on the table in the past, making decisions on advertising, privacy and content based on what he believes is best for users. Meanwhile, Schiller was less willing to compromise when it involved other categories of games—for example, social casino games, which allow players to bet on virtual prizes by purchasing virtual currency. After Schiller took over the App Store, his editorial team refused to feature such games over concerns that they were addictive for some users, according to a person with direct knowledge of the matter. The policy frustrated some Apple business management employees who were advocating for social-casino developers, as that category generated hundreds of millions of dollars in revenue annually for the App Store. Schiller was originally opposed to Apple’s search ads business, which displays a single ad at the top of search results on the App Store, and for years was against adding ads to the Today tab and app product pages, as he believed this would degrade the user experience, according to two people familiar with the matter. Apple hasn’t announced when the new ads will show up in these sections of the App Store.