you don't have to pierce the veil. the newspaper is still free to publish whatever content it wants, including ads. it just has to pay a tax if it wants to acce

you don't have to pierce the veil. the newspaper is still free to publish whatever content it wants, including ads. it just has to pay a tax if it wants to accept money for it. I would word the law very generally: an X% sales tax on any transaction made in exchange for publishing, or increasing the visibility of, content supplied by the payer. this covers Facebook promoted posts, fake editorial articles, search ads, even NPR ad spots and YouTuber sponsors. it wouldn't affect product reviewers taking bribes from companies, unless the companies actually supplied review drafts. sadly, this probably falls afoul of Citizens United, which was about the legality of ad money.