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Or they’ll just install the .apk directly? iPhone users are screwed until sideloading becomes a thing, but iPhones represent a tiny market share in India, AFAI

• black3r 4y ago
  Sideloading on iPhones is already possible, but requires a Mac/PC and is limited for people without paid developer account (max. 3 apps, must reinstall every 7 days, there are windows/mac apps which do it for you automatically). with paid developer account you can sideload unlimited apps and they last a year... If you're interested, check out AltStore, or Sideloadly...