Also would like to add that once you go this route(being a value company) rightly or wrongly you just died a little(many perceive this) and recruiting and talen

Also would like to add that once you go this route(being a value company) rightly or wrongly you just died a little(many perceive this) and recruiting and talent retention becomes alot harder as who wants to work for the tech equivalent of a proctor and gamble or coca cola. Apple did do the dividend a few years back, so maybe a slow pivot could work. But a growth company can only grow so far as all the people who want to use FB's services have used them so its a natural progression for any company like FB.