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Am I having a Mandela moment, or did Cook's "sometimes it's not about the damned money/profits" quote from a shareholders meeting get memory-holed? (Background:
by mikestew 4y ago
Am I having a Mandela moment, or did Cook's "sometimes it's not about the damned money/profits" quote from a shareholders meeting get memory-holed? (Background: shareholder shows up at meeting, complains about environmental initiatives or summat. Cook unleashes quote. Damned if my search fu can find it.) EDIT: took another whack at it and found it:
https://macdailynews.com/2014/03/01/tim-cook-gets-angry-over-shareholder-proposal-for-environmental-spending-transparency-says-those-who-disagree-should-get-of-apple-stock/ https://macdailynews.com/2014/03/01/tim-cook-gets-angry-over...
"‘When I think about doing the right thing,’ he said, ‘I don’t think about an ROI… If that’s a hard line for you, then you should get [out] of the stock.'"
Mmmm, that's aging like a fine wine. But to give benefit of the doubt, I suppose gambling is a-okay for Mr. Cook. Myself, as an Apple shareholder for 20 years, eh, I'll occasionally darken the door of a casino, but I don't want to make money off gambling business.
But back to on-topic: yes, company actions can most certainly cheapen a brand. For instance, show enough gambling ads and IMO your "store" starts to look like there ought to be a payday loan place on one side, and a liquor store with bars on the windows on the other side.