Is sharing the stage an easy means of diluting the impact of stories about Steve Job's health? Given the jittery stock market prices each time a Jobs health st

Is sharing the stage an easy means of diluting the impact of stories about Steve Job's health? Given the jittery stock market prices each time a Jobs health story is written, this seems like good business sense. It will take some time to bring home the message to stock holders; Steve Jobs is not Apple, and Apple is not Steve Jobs. It does not need to indicate Steve Jobs is leaving.