Apple is indeed the driving force that improved "targeted advertising, media consumption and unnecessary services subscription" compared to the old "Open the We

Apple is indeed the driving force that improved "targeted advertising, media consumption and unnecessary services subscription" compared to the old "Open the Web Browser and Owe 10 dollars" days by leveraging their iTunes userbase. Android would not even have launched without the iPhone breaking down those doors, you can hear it first hand from the Handspring/PalmOS/WebOS folks: https://youtu.be/b9_Vh9h3Ohw?t=1609 https://youtu.be/b9_Vh9h3Ohw?t=1609