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Interestingly, Apple Watch was initially designed to compete with Rolex, but then Apple found out that folks who can afford Rolex don’t want to change it for an
by dinvlad 4y ago
Interestingly, Apple Watch was initially designed to compete with Rolex, but then Apple found out that folks who can afford Rolex don’t want to change it for anything else. Hence, the mass-market pivoted Watch was born.
- Gigachad 4y agoThere is also the fact that a Rolex lasts for ages so the high price is made up by the fact you aren’t burning the cash, you are just converting it in to an asset you can sell later. The Apple Watch will be worthless ewaste in 10 years so they can never charge luxury watch prices.
- dinvlad 4y agoGood point!