Not necessarily. I'm a major fan of the "value for value" approach (i.e., you pay how much you think they're worth). It's been proven to work in some places alr

Not necessarily. I'm a major fan of the "value for value" approach (i.e., you pay how much you think they're worth). It's been proven to work in some places already (e.g., Bandcamp, The Chosen), and we haven't really jumped onto its potential yet.