Sure: highly profitable for the sponsor's management. The Nippon Foundation is the charitable arm of Japan's boat racing gambling monopoly. One of only five ty

Sure: highly profitable for the sponsor's management. The Nippon Foundation is the charitable arm of Japan's boat racing gambling monopoly. One of only five types of legal gambling they have a large and profitable monopoly in exchange for charitable work like this. The management and advertisers in turn make the profit. They just built a giant and super expensive HQ skyscraper in the Roppongi area. They also sponsor various suicide help lines and subsidize wheel chair enabled vans.