3 ms·

> You can fool more people with a fake article and $1000 in Twitter click farm spend than you could ever dream to with a deepfake. Strong disagree. Viral conte

> You can fool more people with a fake article and $1000 in Twitter click farm spend than you could ever dream to with a deepfake. Strong disagree. Viral content is way more effective. And also, imagine what you can do with $1000 in ad spend and a deepfake.

BoorishBears 4y ago
You're not disagreeing. I didn't think I needed to connect the dots that you're paying the click farm to go viral. > And also, imagine what you can do with $1000 in ad spend and a deepfake. Way less. A deepfake detracts from your mission. If you deepfake Joe Biden saying "I'm going to destroy this country as instructed by my masters" and you actually gain traction, suddenly you've thrust your subversion into the spotlight and start reaching people adversarial to your goal. News sources are going to start digging to find where the clip came from, the White House is going to respond, the video is going to start getting analyzed to death. - If instead you register a dime a dozen domain like "america4evernews.com" and write a crackpot article about how Joe Biden is actually working for our enemies and you have it on good authority that he's being controlled by puppet masters who want him to destroy America, you'll find an army of people who want to believe. They don't need sources, they'll avoid sharing it with the "sheeple who believe MSM" and stick to their echo chambers. It's a strictly better outcome. People don't seem to understand that modern misinformation is not about fooling everyone, it's about fooling the right people. You're goal isn't to reach every set of eyeballs, it's to reach the eyeballs that are easily fooled so that they come in conflict with those who are not, thus entrenching both sides against each other. - In some ways it's like a virus: if it's too strong it draws attention to itself early and can't spread easily. If instead it causes subtle symptoms that compound, it can spread very widely before it's even noticed, and use that infected base to expand even further.
- sacrosancty 4y ago

BoorishBears 4y ago

You're not disagreeing. I didn't think I needed to connect the dots that you're paying the click farm to go viral. > And also, imagine what you can do with $1000 in ad spend and a deepfake. Way less. A deepfake detracts from your mission. If you deepfake Joe Biden saying "I'm going to destroy this country as instructed by my masters" and you actually gain traction, suddenly you've thrust your subversion into the spotlight and start reaching people adversarial to your goal. News sources are going to start digging to find where the clip came from, the White House is going to respond, the video is going to start getting analyzed to death. - If instead you register a dime a dozen domain like "america4evernews.com" and write a crackpot article about how Joe Biden is actually working for our enemies and you have it on good authority that he's being controlled by puppet masters who want him to destroy America, you'll find an army of people who want to believe. They don't need sources, they'll avoid sharing it with the "sheeple who believe MSM" and stick to their echo chambers. It's a strictly better outcome. People don't seem to understand that modern misinformation is not about fooling everyone, it's about fooling the right people. You're goal isn't to reach every set of eyeballs, it's to reach the eyeballs that are easily fooled so that they come in conflict with those who are not, thus entrenching both sides against each other. - In some ways it's like a virus: if it's too strong it draws attention to itself early and can't spread easily. If instead it causes subtle symptoms that compound, it can spread very widely before it's even noticed, and use that infected base to expand even further.

sacrosancty 4y ago