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I think you’re missing the point. Let me try this: there’s a tipping point where you have 50% occupancy and charge $x0,000 for 500 sq ft and make just as much m
by KerrAvon 4y ago
I think you’re missing the point. Let me try this: there’s a tipping point where you have 50% occupancy and charge $x0,000 for 500 sq ft and make just as much money as you would at 100% occupancy with a charge of $x000. The difference between these two is in the latter scenario, some people have no place to live because they can’t afford the $x0,000. The owner corporation doesn’t care, they make just as much money either way.
- WalterBright 4y agoAirlines discount tickets at the last minute. That's because flying an empty seat around doesn't make any money. Magazines sell ad space at a steep discount the day before it goes to press. Same reason. Stores have clearance sales. Again, same reason. And so on. No landlord in his right mind would leave half a building vacant if he can get a paying tenant in.
- richbell 4y ago> Airlines discount tickets at the last minute. That's because flying an empty seat around doesn't make any money. > Magazines sell ad space at a steep discount the day before it goes to press. Same reason. > Stores have clearance sales. Again, same reason. You did not acknowledge or address KerrAvon's point at all. > And so on. No landlord in his right mind would leave half a building vacant if he can get a paying tenant in. Of course they would, and both KerrAvon and TFA explain why: ) The company had been seeking occupancy levels of 97% or 98% in markets where it was a leader, Winn said. But when it began using YieldStar, managers saw that raising rents and leaving some apartments vacant made more money. ) “Initially, it was very hard for executives to accept that they could operate at 94% or 96% and achieve a higher NOI by increasing rents,” Winn said on the call, referring to net operating income. The company “began utilizing RealPage to operate at 95%, while seeing revenue increases of 3% to 4%.” Plenty of companies avoid large sales or clearances as a policy because it damages their ability to sell at inflated rates.
- WalterBright 4y ago> You did not acknowledge or address KerrAvon's point at all. Sure I did. Leaving 50% vacant is leaving a lot of money on the table.
- richbell 4y ago