4 ms·
> higher than expected 4090 demand Has anyone done analysis on this? My layman's assumption is that with the shortages and gouging/scalping over the past two y
by mikepurvis 4y ago
> higher than expected 4090 demand
Has anyone done analysis on this? My layman's assumption is that with the shortages and gouging/scalping over the past two years, an awful lot of people decided to tough it out on their 10-, 16-, and 20- series cards, and now the narrative is that the shortages are over (whether or not the actual prices really back that up) and those people who skipped a generation or two are now emotionally and financially prepared to "treat" themselves to the new top of the line.
If this is it, though, it seems weird that it could really have caught Nvidia by surprise. Don't they have driver-level telemetry that would show them all those older cards plugged into new-chipset motherboards, and could give them some indication of demand?
- D13Fd 4y agoThat’s me. I spent 4 years with the last gen and I don’t feel bad about spending $1600 this time. I actually feel lucky that I kind of skipped over the whole shortage.
- mikepurvis 4y agoAbsolutely, and that's pretty serious coin even for us wealthy tech workers! You could buy both next gen consoles for the price of a single component in your computer.
- Scaevolus 4y agoYou still can't easily buy a PS5.
- sdenton4 4y agoA computer is the thing you attach to your graphics card.
- mikepurvis 4y agoSure, if the card costs $1600. But for most mere mortals, their GPU is built into the CPU, soldered onto a laptop motherboard, or if truly discrete, is at most a quarter of the total BOM.
- injinj 4y agoChina fomo? Are these good enough to fill the needs of AI workloads of the datacenters which can no longer get the next gen NVIDIA GPUs?
- mattnewton 4y agoBenchmarks I have seen absolutely put them above existing workstation cards in everything except memory. If your model and embeddings fit into 24gb vram, it absolutely makes sense to buy this over an a5500 or even a a6000
- cinntaile 4y agoPlenty of people do have the money to spend on these cards. It's entirely possible that it's really just a vocal minority that refuses to pay these prices. I agree with the grandparent and the 4090 probably sells better than expected. The card performs well too.
- AdrianB1 4y agoWe are in an economic recession, so even if the people have the money, many are not willing to spend it on a graphic card. If you also consider parts of the world like Europe where the price of electricity more than doubled and the power consumption of 4xxx series (practically secondary room heaters), there are even less people here willing to pay the price.
- cinntaile 4y agoThat's what you think and expect, but it might not be what is happening. The 40xx series is already priced above a point where people that don't have the necessary disposable income can afford a 40xx. I doubt the electricity prices affect hobby and professional users of these cards all that much.
- q-big 4y ago> If you also consider parts of the world like Europe where the price of electricity more than doubled and the power consumption of 4xxx series (practically secondary room heaters) Considering the worries about heating in the winter this year in some European countries, marketing the 4xxx as a secondary heater might actually be a good idea ...