What does the lifetime earnings of the plaintiff have to do with anything? Jones made money by lying about these people. The value of the reputations he destroy

What does the lifetime earnings of the plaintiff have to do with anything? Jones made money by lying about these people. The value of the reputations he destroyed is not what you think it should be, not what you think would be average earnings for a different person, but rather what the market paid to the liar for his lies and the economic benefit he gained from them. His lies had a measurable value of hundreds of millions of dollars a year, so the plaintiffs' reputations had that value, and damages should be calculated against that.