it absolutely worked. the pentiums were a huge leap from the amd 386/486 and cyrix options. 'Intel Inside' was basically a premium-product differentiator for t

it absolutely worked. the pentiums were a huge leap from the amd 386/486 and cyrix options. 'Intel Inside' was basically a premium-product differentiator for those that could afford it, and that was well understood by consumers at the time. Ferrari/Gucci/Armani/Rolex/Louis Roederer labels also help to push product. Same phenomenon, people didn't buy Intel strictly because it was needed for specific workloads, they bought it because of the fancy sticker that differentiated their product from cheaper alternatives; even if the person didn't know thing-one about computers or CPUs. It sounds corny, but having lived through it I can vouch that things are really that stupid.