4 ms·
Anything that has 87% of the market is by definition mass-market. Edit: Back in the '90s, PC Magazine had a saying, "the PC you want costs $3,000". This figure
by tuatoru 4y ago
Anything that has 87% of the market is by definition mass-market.
Edit: Back in the '90s, PC Magazine had a saying, "the PC you want costs $3,000". This figure was fairly stable despite the improvement in PCs' performance over the decade.
By this standard, and considering that as well as a PC it's a phone, a camera, an atlas and an encyclopedia, a TV and a music player, the iPhone doesn't seem too much like a luxury.
- elif 4y ago87% of the children* I wouldn't call Finding Nemo or it's current equivalent mass market even though I have no doubt 87% of children have seen <<insert cultural movie I probably am missing by a generation or two>>.
- jacobr1 4y agoWhy not? A "mass-market" paperback book means unit sales on the order of 100k/year What level of market penetration would you expect? I would argue that most popular products still have a target vertical.
- colinmhayes 4y agoYou don't think finding nemo is mass market?
- elif 4y agoI would call 'people under 10' to be a targeted market. And it seems Wikipedia agrees: "The mass market differs from the niche market in that the former focuses on consumers with a wide variety of backgrounds with no identifiable preferences"
- ghaff 4y ago"Machrone's Law" as I recall had a $5K price point. And, yes, it held until probably sometime in the 2000s. Yes, PCs were pretty expensive if you consider the PC you "wanted" was probably close to $10K in today's dollars.