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Author was an engineer: > I was super excited I was actually getting an opportunity to pursue my engineering dreams. The word "engineer" was even in my job tit
by citilife 4y ago
Author was an engineer:
> I was super excited I was actually getting an opportunity to pursue my engineering dreams. The word "engineer" was even in my job title!
He joined twitter and started sending his content to the PR team for approval:
> In fact, I was so prolific on social media that I got the attention of several industry analysts who asked how my company used social media for brand promotion and marketing. Of course, since I was in engineering, I sent these inquiries over to our PR department. ... I often tweeted about what we were doing, what the company was releasing, and what conferences I would attend. I understood the confidentiality policies at the company and never shared any confidential information. The company even gave me formal PR training so I would know what I could and couldn't say. ... After fielding several of my PR referrals, I eventually got the attention of a senior vice president at the company, let's call him Rick Dickerson. He then asked me if I could teach him how to use Twitter.
The author was clearly stepping out of their role and impacting public relations. The SVP asked them to explain what they were doing and be introduced to those the engineer was working with (in social media). Then they flagged future content and told them to stop.
The SVP was ensuring they had the information they needed to protect the company and then limit any future off-message content being produced. The SVP wanted this engineer out of the social media space and needed him stopped.
> At that moment, it became clear that the SVP didn't just want to get me away from anything social media related in the company; he wanted me out of the company entirely. He was trying to get me fired.
I'm not saying I would have done it this way, but this is what happened via the article.
- etothepii 4y agoThat's fascinating, if completely missed that narrative. Obviously I assumed the OP was biased but I had not seen your narrative as an option from the facts, though I do now.
- peteradio 4y agoHe was effectively self-grooming for the position, isn't that what you're supposed to do? He was getting internal training for the role and claims to follow the policies he was taught. You are making claims without evidence.
- citilife 4y ago> He was getting internal training for the role and claims to follow the policies he was taught. His posts were being flagged by the PR team. I suspect it's because he was discussing products without going through the PR team (because they would have told him to stop). All my arguments are from the article itself. > He was effectively self-grooming for the position, isn't that what you're supposed to do? If someone from marketing came down and started force pushing code to production, would that be self-grooming? No, you'd expect a PR and some review process, which wasn't occurring here.
- wesley83 4y agoThe PR team never flagged anything. The SVP backchanneled unfounded complaints to my director in order to get me in trouble. The PR team loved me.
- citilife 4y ago> ... I showed Rick the platform's essential functions. Eventually, he created the company's Social Media Council, and I was appointed as one of the founding members. It seems the SVP was in company representative in charge of PR / social media? If so, he was the party responsible for the team and thus "the team"? > The SVP backchanneled unfounded complaints to my director in order to get me in trouble. Seems like the SVP was going through the command chain to direct his complaints / concerns to you. That's the typical way corporate structures work.
- peteradio 4y agoWhat was flagged?
- citilife 4y ago> Eventually, he acquired the tweets in question, and we were both stunned about why these benign tweets, which were clearly not about the company's financials, were being flagged. Then, he finally confided in me that the person who reported this to him was the SVP I had been working with previously, Rick.
- lupire 4y agoI don't get it. All I see is an SVP, who has the power to just say "Stop it" apparently jealous of this engineer's popularity and pushing him out to remove the personal threat, not company threat.
- flutas 4y ago> started sending his content to the PR team for approval: are you reading something I'm not? It says other companies were asking HIM how his company used socials for PR. > I sent these inquiries over to our PR department He directed these companies over to their PR department for an actual answer, he didn't send his posts over to the PR department. > After fielding several of my PR referrals, I eventually got the attention of a senior vice president (...) He then asked me if I could teach him how to use Twitter. This SVP noticed he was basically sending them free marketing and decided it would be great to learn how to use it himself. Nothing in your quote says he was sending his posts over to PR for approval at all.