If it's meetings they are targeting, then it's not a consumer product. They probably want to sell it to enterprise clients and that changes completely the appro

If it's meetings they are targeting, then it's not a consumer product. They probably want to sell it to enterprise clients and that changes completely the approach for them. You don't have to sell it to a picky consumer with many opinions and few money, but to a corporate buyer with a huge budget, many incentives for innovating a the ability to purchase them in multiples.