3 ms·

Or perhaps other players don't have the incentive to do it? In addition to the development time and cost, you also need to make customers willing to buy it. For

Or perhaps other players don't have the incentive to do it? In addition to the development time and cost, you also need to make customers willing to buy it. For Apple, they have tight control over the ecosystem so they can make the transition really smooth, but for others this may not be that easy. The way I see this is that, customers already using Apple product will not give up using it if the switch is not too painful, while Windows users will not switch to using some new architecture unless there is some significant gain for them.

dmitriid 4y ago
Very true. Apple could envision a path of "start with mobile CPUs and see if we can make them better and better, and then eventually laptops, and then maybe desktops". And they have their own OSes on those devices. Everybody else has only parts of the whole picture. Samsung is probably the only one that has all the hardware, and CPU expertise, but they control none of the OSes.