"Quiet quitting" became a thing, now every writer feels a need to use it in a sentence. I think they believe it show how they are current and on top of things?

"Quiet quitting" became a thing, now every writer feels a need to use it in a sentence. I think they believe it show how they are current and on top of things? Once "quiet quitting" took off the news was awash with stories like : "You heard of quiet quitting, but quiet [firing, terminating, layoffs] is the next big thing". Classic news feeds, find something trending, modify it slightly and hope your version trends too?