- You want to make an example out of the defendant and have time to burn Sue them in small claims court. You won't get significant money, but they'll have to b

- You want to make an example out of the defendant and have time to burn Sue them in small claims court. You won't get significant money, but they'll have to burn a little money on lawyers. You have the chance at the moral victory of the judge saying you're right*. You probably have a decent chance of getting on the HN front page when you first file and when you win/lose. You have a noticably higher chance at being covered in the mainstream media than if you just complain on the internet. *The judge generally doesn't literally say you're right