3 ms·

I think they are marketing to dentists. Dentists can afford it. They are already quite technical, most of them. Most of them want to be "real" doctors and surge

I think they are marketing to dentists. Dentists can afford it. They are already quite technical, most of them. Most of them want to be "real" doctors and surgeons, like the ones shown in the marketing. And the stakes in dental operations are relatively low, so trying out new tech is relatively low stakes too. So they are thinking: at best, this will help my practice, at worst it's a fancy device my kids can inherit to play games. Against this hypothesis is the fact that dentists already use analog optical headgear, and this would prevent that. Also, it's not clear what software they would use to make their work better/easier. Anyway, a 1000 person company puts out an announcement like this for a reason - maybe to measure public interest to secure a new round of funding? Presumably they feel it's worth misleading people about availability in order to do that.

peteradio 4y ago
> Most of them want to be "real" doctors and surgeons, like the ones shown in the marketing. The missing link between real doctors and barbers: behold the dentist.
the_d3f4ult 4y ago
> "Most of them want to be "real" doctors and surgeons" I'm a doctor. No. They don't. Dentists make more money and work less. Their training is rigorous, but generally shorter. They don't take call, don't work weekends and don't have any emergencies.
jimmux 4y ago
Given the memes around dentists and expensive cycling gear, perhaps they should tap into that market too. Make it lighter and integrate it into a helmet. Display navigation and performance metrics on 3D graphs in the environment. Hazard detection. Then it's a toy that can really have a life outside work. I'm mostly joking, but the more I imagine it the more I want one for my PEV helmet.