For a company with such a competitive moat in global internet bandwidth, i often wonder why they simply don't undercut AWS and Azure on their egress fees and th

For a company with such a competitive moat in global internet bandwidth, i often wonder why they simply don't undercut AWS and Azure on their egress fees and thus cloud bills? Free unlimited egress would completely change cloud economics. It's going to happen anyway, either wait to be disrupted by the likes of Cloudflare or do it now and disrupt the industry.