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Yes, there is a balance somewhere where customer needs to know all-in cost (which includes transaction, shipping and tax costs) but also have transparency of wh
by DwnVoteHoneyPot 4y ago
Yes, there is a balance somewhere where customer needs to know all-in cost (which includes transaction, shipping and tax costs) but also have transparency of what the all-in costs includes. At many gas stations (definitely at PetroCanada), I see the final cost on the pump, and the pump has a sticker showing a pie chart of product vs. taxes.
- gnicholas 4y agoPie charts are nice for gas vs taxes, just so the customer knows where the money is going. But it's a totally different situation when one of the fees (a cc surcharge) only applies if the customer chooses a certain payment method. That has to be explicitly flagged somewhere in the transaction flow. You can't expect people to do the math and realize that the total is 12% more than the subtotal, not 9% more.