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They are relying on their data scientists and the data scientists are saying: "We did an A/B test and figured out that we can increase ad revenue by x if we in
by Traubenfuchs 4y ago
They are relying on their data scientists and the data scientists are saying:
"We did an A/B test and figured out that we can increase ad revenue by x if we increase amount of ads shown to users by y! We are geniuses!"
- DisjointedHunt 4y agoThat's . . . a very good point and hadn't crossed my mind. I do hope these large firms with such a wealth of smart people on the inside have robust debate on the nuances of what "success" looks like as you say. If someone pushed a formulaic approach of juicing metrics, you need a healthy ecosystem of pushback.