3 ms·

It is workable, but apple still gets the secret sauce that's personal data. Apple can personalize the ads better, and measure performance better.

• ec109685 4y ago
  FB has more data about a typical user than Apple has available in their ad network.
  • tehlike 4y ago
    But not when it comes to app install ads, and at this point fbs data collection on 3p websites (conversion tracking) is massively limited.