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> Advertising often just seeks to make a consumer aware of a certain product. If that is manipulation, so is pretty much any content that seeks to change what p
by GekkePrutser 4y ago
> Advertising often just seeks to make a consumer aware of a certain product. If that is manipulation, so is pretty much any content that seeks to change what people know.
That's what advertising used to do before tracking was a thing. When this was introduced the industry realized that targeting and manipulation is far more profitable and this made ad campaigns that don't do this unviable. Because nobody ever wants to go back to a lower profit margin.
- GekkePrutser 4y agoPS Not sure why I get 0 points here :) I have it on good authority from some webmasters that were trying to offer non-tracked ads that advertisers simply don't want them anymore. They're so addicted to tracking, and 'retargeting' (meaning repeat ads) that they're just not paying for untracked anymore. Not nearly enough to make an ad-supported website work anyway. Due to GDPR and the cookie ban, things are turning in Europe though. Because now they no longer have the choice.