What blows my mind is how bots even care about this stuff. Back in 2009 I started my first tech startup with a friend. We crawled the net and stored the locati

What blows my mind is how bots even care about this stuff. Back in 2009 I started my first tech startup with a friend. We crawled the net and stored the locations of and contents of online ads. Aside from the mistake that this actually costs a lot of money and we were too young to effectively raise money, we also made another mistake: Ads were about to get very dynamic. Not just ads rotating on a site, but search retargetting and hypertargetting were about to take off. So I did what any reasonable founder would do after learning that the business just wouldn't work. I turned down a just offered $200k (huge at that time) and closed up the business. Years later I'm learning that bots are still interested, and I suppose there is some signal here, but its minuscule compared to what was available back then. Plus, there are fewer and fewer out-of-app websites people spend there time on these days. I dunno. I'm happy that startup never went anywhere. It would have sucked to be swept into the ad tech industry over the past decade.