3 ms·
Before Cyberpunk 2077's poor launch, I was looking into game streaming to play it and Geforce Now was the obvious choice. There really was no competition due to
by _Algernon_ 4y ago
Before Cyberpunk 2077's poor launch, I was looking into game streaming to play it and Geforce Now was the obvious choice. There really was no competition due to the lack of lock in. When users potentially have multiple thousands of dollars already invested in their game library over a period of >10 years, you better support playing with that library, especially when the competition already does.
- eis 4y agoI find it interesting that a service not having lock-in is actually a reason for people to adopt and stay with it. In an industry where lock-ins are common, these lock-ins also effectively become lock-outs. It is said the biggest motivator for people is fear and lock-in results in fear. It's powerful anti-marketing.
- Jochim 4y agoConsumers almost universally hate artificial industry lock-in though. I think it's pretty telling that the platforms that have endured either belong to a major publisher that can lock their catalogue behind the store, or are financed by another revenue stream. Epic in particular basically forced their way in by using Fortnite/Unreal money to fund a combination of price dumping and exclusivity agreements.