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If your goal is to limit tracking, this does help, however it won't stop any server to server (versus client browser to server) data pass through. Any events th
by lxchase 4y ago
If your goal is to limit tracking, this does help, however it won't stop any server to server (versus client browser to server) data pass through. Any events the advertiser/publisher deems important, they can first-party collect the relevant tracking data and pass it from their server to the ad server (i.e. TikTok, Google, MS, FB etc.)
- lapcat 4y agoIs this actual or just theoretical? I think most sites are doing the simplest thing. https://ads.tiktok.com/help/article?aid=9663 https://ads.tiktok.com/help/article?aid=9663
- lxchase 4y agoActual. Tiktok: https://ads.tiktok.com/help/article?aid=10003669 https://ads.tiktok.com/help/article?aid=10003669 FB: https://developers.facebook.com/docs/marketing-api/conversions-api/using-the-api https://developers.facebook.com/docs/marketing-api/conversio... Google: https://developers.google.com/tag-platform/tag-manager/server-side https://developers.google.com/tag-platform/tag-manager/serve... You're right most are doing the simplest things as most marketers do not have tech experience to understand the advanced methods. As more people try to prevent Javascript, you'll start to see more and more companies adopt these methods.
- deleted 4y ago[deleted]