This was also how I could justify being more trusting of Apple. They didn't need all my data because that was paid for up front. The ongoing services that neede

This was also how I could justify being more trusting of Apple. They didn't need all my data because that was paid for up front. The ongoing services that needed to make money I used were also paid for. Obviously that's no long quite true with Apple ramping up their ad business, but that attitude is still often the best you can do without a level of effort that I just am not willing to go through.