Meaningful innovation: We are the technology company that invents the useful and the significant. http://www.hp.com/hpinfo/abouthp/corpobj.html http://www.hp.co

Meaningful innovation: We are the technology company that invents the useful and the significant. http://www.hp.com/hpinfo/abouthp/corpobj.html http://www.hp.com/hpinfo/abouthp/corpobj.html Less true of HP today, but they arguably started this silicon valley thing, Woz wanted to work for them, etc. The "Built to Last" companies tended to be about something meaningful, not just naked profit (but profit as well).