One test for business co-founders is test if they can make cold contacts. There are so many MBAs who are nothing but marketing/strategy types, with no real sal

One test for business co-founders is test if they can make cold contacts. There are so many MBAs who are nothing but marketing/strategy types, with no real sales ability, and so are of little use to a startup. When I hear a business person say, "I know this market/industry", I pretty much write them off. If a business person says, "I have worked in this industry, and I know dozens of people that shouldn't live without this product", then my interest is peaked.