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I'm suggesting that affiliate programs are the kind of incentive he's complaining about. And the artificial need to click to page 2 is even moreso - i'ts a dire
by ojbyrne 18y ago
I'm suggesting that affiliate programs are the kind of incentive he's complaining about. And the artificial need to click to page 2 is even moreso - i'ts a direct attempt to inflate page views while reducing the quality of the customer experience.
- AlexeyMK 18y agoI'm not sure that's right. Amazon Affiliates: get people to buy something they wouldn't have otherwise considered buying. I'm reading a book review and thinking about buying it, perhaps. But if I can be referred and the entire process takes two clicks, I'm much more likely to do it. Why pay? To give reviewers motivation to it; plus, that's the marketplace. You think Barnes & Noble don't have an affiliate program? Affiliate code for inc: That's a tougher one. I doubt Joel actually gets paid for the viewers he brings to Inc, more likely there for traffic purposes. Paid affiliates to news sites kind of scare me, yeah. 2nd page: yeah, as a reader I LOATH this, especially now that NYTimes.com has removed the 'single page' button. Not really an incentive issue, though, is it? More of a trade-off between making money and pissing off the audience.