The article was quite clear. You have to donate 10c to charity (Ronald McDonald House) for the toy, instead of getting it for free. But you can only dontate if

The article was quite clear. You have to donate 10c to charity (Ronald McDonald House) for the toy, instead of getting it for free. But you can only dontate if you get a happy meal. Also, apparently you used to be able to buy the toys separately, which is no longer an option.