I fail to see the flaw here. When catering to large groups of diverse people, I don’t expect homogenous use of a product. Everyone should be able to find their

I fail to see the flaw here. When catering to large groups of diverse people, I don’t expect homogenous use of a product. Everyone should be able to find their own high-value solutions within a product, according to their real needs. We could call the presented paradigm needs-based discovery. It inherently means that some people won’t be aware of solutions that benefit others – that is, until their need or exposure evolves. And that is okay. More than okay, it’s great. To return to the basics… people don’t like being inundated with features they don’t want and they do like discovering solutions to problems. This is excellent design. Could those features be better presented? Always. The iPhone interface has an incredible array of constraints: it needs to serve literally every type of person on the planet. That’s beautiful. I have huge respect for designers capable of connecting with such diverse stakeholders. It is masterful design in the most pure sense.