I’ve been a vegetarian for similar length of time (30 years give or take) and have also always wondered why fast food places only seem to do “fake meat”. My lo

I’ve been a vegetarian for similar length of time (30 years give or take) and have also always wondered why fast food places only seem to do “fake meat”. My local Subway did a trial of falafels and it was amazing. After about 6 months they went back to the (imo) gross soy protein veggie pattie’s. Anyways, I always thought most fast food places could basically replace their meat with falafel’s and 80% of vegetarians would love it, but none seem to have ever done it. I’m sure they do focus groups and have figured out the fake stuff sells better, but I think with a bit of marketing about it not being “fake” it could do as well, if not better, than the imitation meat stuff.